Journalism (Print and Broadcast)
While both print and broadcast specializations are covered, it is our belief that a journalist is one by thinking, and therefore it is important for each trainee to learn both tools and techniques. You will regularly learn and practice in class and in the field.
Career options: Reporting for newspaper, television, Web or news agency; news writing; news production; producing socially relevant videos (documentaries); photojournalism; publishing.
Mass Communication (Radio-TV-Films)
By specializing in Radio-TV-Film, you learn both studio and outdoor production in both radio and television. The latest professional cameras, our two non-linear edit suites and our exquisite 920 sq. ft. studio floor ensure that you are in a producer's mecca. You will script and produce a number of films by the time you graduate.
Career options: Production of television shows either in fiction or non-fiction formats; producing ad films for ad agencies; corporate videos; producing for radio; films; still photography.
Communication Studies (Advertising, Public Relations and Media Management)
If you're a manager by thinking but would like to be in a communication-related area, this is the field for you. With a width of options to choose from, you will be trained in concepts of marketing, advertising, public relations, corporate communications, events, etc. ISC trains you to be an all round promotions specialist of the future through an integrated approach.
Career options: Media sales and marketing, advertising account management, account planning, media and consumer research, copywriting, public relations, event management, or publishing.
Academic Session begins in July 2011 has to be uploaded
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The approach at ISC is to guide the trainee into this relatively new field through a “funnel approach”, beginning with a broad understanding and moving progressively toward more independent and intensive learning in a specialized path. At the end of the tenure, each trainee demonstrates an extensive comprehension of communication, and in-depth training in the specialization of choice. The PGP is divided into Level A (9 months) & Level B (9months)
Level A (9 months)
Candidates can opt for only Level A and on successful completion of the same, can apply for Level B. It is advisable to enroll for Level B for advanced knowledge about the specialization. Level A of the course comprises of 13 modules intending to lay a foundation for a preliminary understanding of the processes and patterns of communication. Trainees begin with training in teamwork, strategy, communication skills, and functional cohesion. Classroom input covers a broad spectrum of subjects in Journalism (Print and Broadcast), Mass Communication dealing in (Radio Television and Film Studies) and Communication Studies (Advertising, Public Relations and Media Management). Practicum is in still photography, news mapping and monitoring, specialized software, event management, and some video production. Several projects also form a part of the curriculum. All modules are mandatory. Towards the end of Level A, you would be equipped to choose your specialization, and defend it to the Academic Committee through a presentation done with some intensive industry research.
After choosing a specialization, a trainee takes two kinds of input: a) a set of mandatory modules, common to all specializations, b) a set of specialization modules, common to one of the three broad specializations. Practical input is mainly in the form of specialized software and audiovisual tools, plus independent projects or assignments in specialized modules.
On completion of Level A, the candidates are eligible to move on to Level B.
Level B (9 months)
During Level B of the course, a trainee a) learns to interact in a professional environment, b) learns from and contributes to the organization, c) makes useful contacts with industry professionals. The trainee both mandatory modules and specialization modules and get a deeper understanding of the same. The trainees are required to take up independent project-based work which is mandatory. This research and project-based work begins by choosing a topic, doing the necessary research and finally making a presentation in defense of the Dissertation that they have done.
Level B is followed by a 60 days Internship in an organization, leading to final placements. Students opting for Level B get an additional advantage of getting an opportunity to intern with a media organization and get assistance from the Institute for internships and final placements |